The Tourism Development Corporation of The Bahamas

Tasman Darling

Mr. Tasman Darling started his career at the Ministry Of Tourism in 1986.He wrote the treatment and produce the premier showing of the “Tourism Today” half hour show and subsequent shows for the ministry. He spent the remaining years travelling and promoting the tourism brand in North America, Canada and Europe for the Ministry of Tourism, before leaving the government service and ventured into the private sector. Mr. Darling accepted an invitation to joined the Cable Bahamas family to develop Cable’s new brand to The Bahamas. He was tasked with coordinating with international partners to build the new cable brand presence. As lead member along with a small internal team, he also developed and launched the first Cable Bahamas Community Channel, now called Eye Witness News. He also was a key member of the

development team in building new brand names like REV, REVON & REVTV.  Mr. Darling also served as a brand consultant with the Izmirlian Group to brand Baha Mar’s many offerings, while infusing the Bahamian flavour to the brand prior to the resort launched opening.

 

As founder of the Blue Orchid Group of companies, Mr. Darling serves as the Managing Director at Blue Orchid Advertising Agency Company Ltd. An international award winning premium advertising agency based in Nassau. Initially dedicated to servicing The Bahamas, and servicing corporations throughout the Caribbean
region. Providing turn-key solutions for blue chip brands and household names like Global Port Holdings Ltd. and Piton Beer out of Saint Lucia, while solving unique business challenges with its results-driven creative philosophy.

 

Mr. Darling as Managing Director and his two Partners at Blue Orchid Advertising received many international advertising and Marketing awards including the Platinum Award at The Summit International 2018 Marketing for Best Educational Campaign., for The Central Bank of The Bahamas “Get Money Smart” campaign., Leader Award at The International Summit Emerging 2018 Media Award for The Atlantis Social Media Campaign., Gold Winner Award at the International Muse Awards for Best Social Media Campaign for Kalik Radler Campaign., Mr. Darling has served on numerous Boards, Steering Committees and consultant for several corporate entities. He enjoys playing tennis and reading.